Established in 2007, Doughnut began making backpacks, bags accessories and other travel essentials. With a mission of 'Integrating fashion and functionality', we pride ourselves in ensuring that every Doughnut product is consistently of the utmost quality, reasonably priced and unique from what is commonly available. After years of constant innovation, we continue to push beyond our boundaries and challenge our designers to explore new materials, styles and concepts. We are proud to have you with us on our journey, and honored to join you in yours -- across every time zone; on every continent; with everyone in the world.



It always seem impossible until it's done. At Doughnut, we believe if you can dream it, you can achieve it. This is the reason we are dedicated to design product that can accompany you and take care of you along the way. And this is our commitment to be there with you to Pack Your Dream.



The entire Doughnut Collection was established with a commitment to making perfectly crafted backpacks with a modern sophistication. Until now, we continue on the same path, unsparing in our demand for perfection. We pay attention in detail from design concept to even a zipper head to ensure that all our products are fine tuned with not only good but the best quality.